FC Barcelona Unveils New Official Lilac Color to Promote Equality
Camp Nou Stadium Unveils Symbolic New Hue
Spotify Camp Nou Store Unveils Barcelona Experience Over 2,000 Square Meters
FC Barcelona has announced the introduction of a new official color, "Lila Barça", as a symbol of its commitment to promoting equality. The club launched the new color with a video manifesto that explores the origin of the new official color. The unveiling of the new color coincides with the launch of the official online store of FC Barcelona, where fans can purchase the latest kits, merchandise, and gifts.
The unveiling of the new color took place at the iconic Spotify Camp Nou stadium, where a new Barça experience is now available in a space of over 2,000 square meters. Visitors to the store can find official FC Barcelona products, including the latest football kits.
FC Barcelona's introduction of the new lilac color and the launch of its official online store are part of the club's broader commitment to innovation and fan engagement. The club is constantly seeking new ways to connect with fans around the world and to provide them with the best possible experience.
The new lilac color is a vibrant and eye-catching shade that is sure to become a symbol of FC Barcelona's commitment to equality. The club is proud to be a global leader in promoting equality and is confident that the new color will help to raise awareness of this important issue.
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